Apex Developer Summit
Crypto Conference, Amsterdam
The Project
Transform a traditional hotel space into an extraordinary destination for a dynamic learning and networking event for the crypto community.

GOALS ACHIEVED
Embody the future: Created an experience plan that showcased product innovations and inspired participant curiosity throughout the event; fabricated interactive display elements to surprise and delight participants.
Nurture conversation: Created space plans and scripted lightscapes that encouraged one-on-one interaction and meaningful community engagement.
Leverage the power of the space: The location’s adaptable main stage seamlessly transitioned into three breakout stages within 20 minutes, optimizing programming and engagement throughout the day.